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It had no trouble drying our testers' hands in just one pass, and we found that compared to other towels, it hardly seemed damp after wiping our hands on it. When placed in a bowl with standing water, it easily absorbed all of the moisture in under one minute. The chemists, scientists and engineers in the Beauty, Health & Sustainability Lab carefully evaluate beauty, haircare and skincare products to find the products on the market that actually work. If you're using your bath towels on a regular basis, they'll likely need to be replaced every two to four years.

The tester recommends hanging the bath sheet to dry on a towel rack rather than a hook; because of its extra length, it doesn't dry as easily unless it's spread out. Our testers also enjoyed the added length of the Frontgate Resort Collection towel, which is 30 inches wide by 58 inches long and makes it easier to wrap around yourself when drying off. It remained just as soft and cozy as it had been before being washed, though our testers noted that the embroidery seemed to attract a lot of lint.
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Made from Egyptian cotton, this ultra-plush towel features a colorful embroidered chain pattern near the edge of one side, adding an elegant pop of color to the material. This Lab covers the things that really matter to pet parents, from food, health and nutrition to toys, accessories, grooming and cleaning products, and the latest pet technology. We constantly query a vast panel of pet owners to garner greater insights surrounding their interactions with and desires for their pets. Testing consists of durability checks, ergonomics and ease of use, performance and, of course, real life, hands-on assessments by canines, felines and their owners. For luggage and travel bags, we first measure each bag's size, weight and capacity to see if it can actually fit reasonable loads for various trips. We then simulate wear and tear and test durability by conducting abrasion resistance, scratch resistance and water resistance tests — and then we drop test each bag using specialized Lab equipment.

After testing 31 different towels, including Turkish towels, cotton towels, and bath sheets, we created a complete list of the best bath towels worth purchasing. Shoppers who want a traditional bath towel that's ultra-soft will likely prefer a cotton-blend towel. These bath towels tend to still be extremely absorbent, but they're much squishier than many of the microfiber towels we tested, offering a cozier feel when drying off.
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We assembled a team of home and bath experts in our lab in Des Moines, Iowa, to test the best bath towels on the market. We also put the towels through the washer and dryer to determine if they'd shrink, lose softness, or become damaged over time. Finally, we assigned an individual score to each towel and created a list of the best bath towels based on the overall performance in our tests.

The content of Town & Country covers a wide-array of subjects, from unique travel destinations, to home design ideas. This is the tip of the iceberg, as Town & Country features fine dining, art, and fashion along with other topics. The Southern United States has a unique culture, and Southern Living captures it in each issue. Cor, cooking, and other aspects of family life, Real Simple is a highly-informative magazine. With tips on home décor, cooking, and other aspects of family life, it is a highly informative magazine.
Our Testing Process
Dwell magazine focuses on both function, and comfort, as people show off their own homes and discuss design elements of all kinds. California has a style all its own, and California Home & Design captures that style, with articles and photos on trends, news, and ideas. Elle Decor challenges you to stretch your imagination using color and pattern to enhance the look of any room. A prominent magazine for mothers, Good Housekeeping offers advice and articles on cooking, home improvement, and dealing with children. Each towel is also treated with IntelliFresh, an odor-blocking textile treatment that minimizes bacteria and helps eliminate smells.

Our home improvement and engineering pros test anything and everything you’d need for home updates, build-outs, improvements and maintenance. Metropolis Magazine covers a massive array of design-related topics, ranging from interior and graphic design, to landscape and architecture. Living in the American Midwest is a culture within itself, and Midwest Living is the magazine that provides all of the trends, tips, and info to embrace the Midwest lifestyle. Living in the mountain areas of North America doesn't mean living in rough conditions. Mountain Living shares the fun, the adventure, and the comfortable beauty that can be enjoyed by all who seek the lifestyle. If you enjoy the beauty of the outdoors then you will enjoy visiting the many travelled countries in this magazine.
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You might start to notice over time that your towels have become less absorbent, feel a little bit crunchy to the touch, or smell a little funky; these are all telltale signs that it's time to replace them. However, if you consistently rotate your towels or purchase high-quality bath towels over a budget-friendly option, they may last even longer. If you want your bath towels to remain vibrant, soft, and fluffy, it's important to wash them using the correct method. First, you'll want to wash brand-new bath towels before their first use, since they're often coated in a protective finish that can minimize their absorbency. After that, you should wash your bath towels in a separate load from your other laundry every three to four days to avoid bacteria growth and keep them smelling fresh.
Our textiles experts evaluate all fiber- and paper-based products from bedding to clothing to personal care items and beyond. Fabrics are tested for strength, pilling and abrasion in a climate-controlled room, and are also tested for stretch recovery, absorbency and flammability. We put clothing through colorfastness tests to see if they’ll fade or bleed, and grade them in a special room with standard lighting. Garments and bedding also go through repeated laundering in standardized washers and dryers to review shrinkage, after-wash appearance and wrinkle resistance. Activewear and cooling materials are tested for moisture management, and our unique rain tester simulates downpours to measure water resistance. The Utopia Bath Towel Set also failed to impress our testers, causing us to exclude it from our list of the best bath towels.
Its dimensions were exactly the same before and after washing, so you won't have to worry about this towel shrinking. People who are accustomed to an especially thick, high-GSM towel may find this option to be a little too thin for their liking. Our testers found the size and lightweight design of the towel to be a huge asset, but other shoppers may have different opinions. According to Whitney Thornburg, design director at Coyuchi, one of the most important factors to look for in a bath towel is its absorbency. This Lab is responsible for evaluating any electronic gadgets and equipment including TVs, phones and computers, as well as the latest innovations in smart home technology.
You can find a good cotton bath towel at a variety of price points, making it a great all-around material choice. The bath sheet is made from thick, organic cotton yarn, but it doesn't feel heavy like a traditional bath towel. Instead, it's incredibly lightweight and quick-drying, so you won't have to worry about your damp towel becoming a breeding ground for bacteria. In our lab tests, the Coyuchi bath sheet almost instantly absorbed standing water, and it only took a few quick pats to remove excess moisture from our hands when drying them on the towel. We designed this bath towel to have one textured side for better absorption and a smooth side for drying your face and hands without irritation. It has a looser weave than some of the other towels we tested, allowing it to feel fluffy and soft without being too heavy.
Stefani (she/her) is a registered dietitian, NASM-certified personal trainer and deputy director of the Good Housekeeping Institute Nutrition Lab, where she handles all nutrition- and fitness-related content, testing and evaluation. In nutritional sciences from Pennsylvania State University and a master's degree in clinical nutrition from New York University. She is an avid CrossFitter, a passionate home cook and loves spending time with her big fit Greek family. Finally, we assess things that fall into ease of use like how easy they are to open, how comfortable they feel in the hand, if they’re dishwasher-safe and more. Product testing at the Good Housekeeping Institute has always been conducted using state-of-the-art lab equipment as well as feedback from consumer testers.

Jamie (she/her) is the parenting and pets reviews analyst at the Good Housekeeping Institute where she spends the majority of her time researching and writing about pet and family products. Prior to working at Good Housekeeping, she worked at BuzzFeed and People covering a combination of product reviews and lifestlye content. She's a graduate of Northwestern University’s Medill School of Journalism and has a B.A.
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